Selected projects
Each project starts with a decision somebody needs to make. The data model, interaction, and visual language follow from there.
Case study 01
Move from top-level variance to the drivers behind it—without waiting for an analyst.
A decomposition tree, fishbone diagram, jitter plot, and impact-ranking visual give users four ways to investigate the same business problem.
Case study 02
A reusable open-source library that has earned 350+ GitHub stars.
Dashboards, themes, backgrounds, DAX patterns, and custom visual techniques—documented so developers worldwide can study and reuse them.
Case study 03
Turns pricing guesswork into a defensible discount recommendation for each segment and region.
Price elasticity, customer segments, regional performance, company targets, and historical trends are analysed together, so the recommended discount arrives with the evidence behind it.
Case study 04
Regional sales read as geography, not as a table of place names.
Azure Maps and the HTML Content custom visual are pushed well past defaults—cluster bubbles, 3D column layers, and heavy styling make territory performance readable at a glance.
Case study 05
Connects ticket demand to resolution performance and service improvement priorities.
The analysis moves through ticket volume and classification, efficiency and resolution, then optimization opportunities—giving support leaders one structured view of operations.
Case study 06
Surfaces the highest- and lowest-performing agents across the metrics that matter.
Top and bottom performers appear in the same visual, making it faster to compare conversion, revenue, satisfaction, and activity without switching views.
Case study 07
Shows how New York City transit services recovered after COVID across modes and time periods.
Interactive filters connect recovery rates, ridership trends, and service-level KPIs so transit performance can be compared by mode, date, and reporting period.
Case study 08
Makes 15 years of New York Times publishing trends searchable and comparable.
The interactive dashboard analyzes article volume, recent activity, growth, and most-viewed stories from 2010 to 2025 through a focused research interface.
Case study 09
Turns 55,500+ patient records into operational and financial signals across 10 U.S. hospitals.
Hospital performance, patient clustering, insurance providers, and billing patterns are brought together to support better resource planning and billing optimization.
Case study 10
Explains who is leaving—and how their experience differs from active employees.
Attrition rate, age, tenure, satisfaction, work-life balance, income, department, and job role are compared in one Tableau view to reveal retention risks.
Case study 11
Identifies the customer profiles and behaviors most strongly associated with conversion.
Data in Motion travel analytics connects conversion rate, customer satisfaction, occupation, product choice, and follow-up attempts in an executive-ready Tableau view.
Case study 12
Shows which customer groups are most exposed to churn across demographics and account value.
Churn rate, age, city, tenure, gender, contract type, and recurring revenue are compared to help telecom teams identify retention priorities.
Case study 13
Gives the CEO a direct view of sales, profit, shipments, and salesperson performance.
Weekly trends, product and team sales, low-box shipments, and salesperson results are brought together so leadership can spot underperformance and act quickly.
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